Title
Waging the War for Fan Attendance: An Analysis of Fan Consumer Behavior at “the Battle at Bristol”
Document Type
Presentation
Publication Date
1-1-2017
Location
Columbia, S.C.
Citation Information
Greene, Amanda E.. 2017. Waging the War for Fan Attendance: An Analysis of Fan Consumer Behavior at “the Battle at Bristol”. College Sports Research Institute, Columbia, S.C..
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