Title
Modified Importance-Performance Analysis: An Application to Hospitals
Document Type
Article
Publication Date
1-1-2001
Description
This paper seeks to investigate the reasons why, in an increasingly competitive health care milieu, patients choose certain hospitals over others. It introduces the modified importance-performance analysis technique and presents the method and findings of an empirical study which applied importance-performance analysis in a health care setting. The strategies derived from the study findings are discussed.
Citation Information
Yavas, Ugur; and Shemwell, Donald J.. 2001. Modified Importance-Performance Analysis: An Application to Hospitals. International Journal of Health Care Quality Assurance. Vol.14(3). 104-110. https://doi.org/10.1108/09526860110391568 PMID: 11436745 ISSN: 0952-6862