Bank Choice Behavior of Small and Medium-Sized Construction Firms

Document Type

Article

Publication Date

8-2-2004

Description

A model of bank choice behavior for small and medium-sized firms in the construction industry is developed and tested. The results suggest that bank choice behavior of homebuilders can be represented as a global construct with three viable components: search, credence and experience. The model allows for a comprehensive examination of the relationships between commercial banks and homebuilders. Implications for bank managers are discussed.

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