Marketing of Consumer Credit Services in a Developing Country: A Status Report

Creator(s)

Zeynep Bilgin, Marmara Üniversitesi

Document Type

Article

Publication Date

8-1-1995

Description

Looks at the status of consumer credit services marketing in Turkey.

Citation Information

Bilgin, Zeynep. 1995. Marketing of Consumer Credit Services in a Developing Country: A Status Report. International Journal of Bank Marketing. Vol.13(5). 31-36. https://doi.org/10.1108/02652329510092194 ISSN: 0265-2323