Reexamining Technology Measurement in the Portable Microcomputer Industry

Document Type

Conference Proceeding

Publication Date

12-1-1996

Description

In 1992, the authors published a paper dealing with technology measurement and the appraisal of information technology. A `features' database on over 300 microcomputers was analyzed to predict the market introduction year of the technology. Although a good regression model was developed (r2 = .824 and F = 230.7 with p = .0001), the variability of the predictions was large for certain introduction years. In the past, several papers and case studies have examined the effects of a product's technological age on business strategies, such as the market introduction year for a new product. Although this research used no technological forecasting methodology, the issue of variables other than a product's features was examined. In light of this research, a reexamination of our previous model by including the type and technological age of the computer microprocessor seemed appropriate.

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