Proclivity to Donate Time: Do Heavy, Moderate, Light, and Nondonors Vary?

Creator(s)

Ugur Yavas, King Fahd University of Petroleum and Minerals
Glen Riecken, East Tennessee State University

Document Type

Book Contribution

Publication Date

1-1-2015

Description

This study profiles demographic and sociographic characteristics as well as media habits of heavy, moderate, light, and nondonors to volunteer dependent organizations. Insights gained will help administrators design appropriate courses of action. This becomes very important at a time when volunteer organizations face stiff challenges in attracting donors.

Citation Information

Yavas, Ugur and Riecken, Glen, "Proclivity to Donate Time: Do Heavy, Moderate, Light, and Nondonors Vary?" (2015). ETSU Faculty Works. 583.
https://dc.etsu.edu/etsu-works-2/583