Title

Monetary Donations to Charitable Organizations

Document Type

Article

Publication Date

2-6-2008

Description

This article reports a study which compared current donors, lapsed donors, and nondonors to the American Cancer Society in terms of their demographic characteristics, donation motives, likelihood with which these motives would be satisfied as a result of donating to a charitable organization, and the level of concern expressed regarding a variety of health issues. Results and implications of the study are discussed.

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